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Agenda
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First German Services Science Conference
April 6, 2006
Catholic University Eichstätt-Ingolstadt
Ingolstadt School of Management
Ingolstadt, Germany

Wednesday, April 5

 

 

 

Check in at conference hotel

 

Shuttle bus pick up at conference hotels to AUDI

4:00 pm

Production general tour through the main AUDI plant

4:30 pm

Shuttle bus pick up at AUDI to conference hotels

6:00 pm

Shuttle bus pick up at conference hotels to AUDI

7:30 pm

Dinner at “AVUS” restaurant (AUDI Forum Ingolstadt)

Internal Service Provider – A Challenging Task
Dr. Peter F. Tropschuh, Head of the AUDI General Services, AUDI AG

8:00 pm

Shuttle bus pick up at AUDI to conference hotels

11:00 pm

 

Thursday, April 6

 

 

 

Reception

8:00-9:00 am

 

 

Welcome

9:00-9:15 am

Prof. Max Ringlstetter, Dean of Ingolstadt School of Management
Prof. Bernd Stauss, Chair of Services Management, Ingolstadt School of Management

 

 

 


Services Science - A Transdisciplinary Paradigm
Prof. Dieter Spath, Head of the Institute for Human Factors and
Technology Management (IAT) and the Fraunhofer Institute for
Industrial Engineering (IAO)

 


9:15-9:45 am

Open discussion


9:45-10.00 am

The Challenges of Doing Business in Today's
Global Service Economy
Jim Spohrer, Director, Almaden Services Research

10:00-10.30 am

 

 

Open discussion

10:30-10:45 am

 

 

Coffee break

10:45-11:15 am


Services Science – Focus Research

 

 

 

International Services Research – Status Quo and Developments
Prof. Bernd Stauss, Chair of Services Management, Ingolstadt School of Management

11:15-11:45 am

 

 

Open discussion

11:45-12:00 am

 

 

Panel Discussion
Starting with short participant statements on the following issues:
> What are the current weaknesses of services research?
> How does Services Science understand services?
> What are the key elements and research principles of Services Science?
> Which elements of the content have to be stressed and what are its limitations?
> Do we need independent Services Science research?
> What role do services play with regard to innovations and how are service innovations generated?
> What are the methodical implications?
> Which promising approaches do we have in traditional services research that could be extended to Services Science?

12:00 am-
1:00 pm

Chair: Prof. Anders Gustafsson (Karlstad University)
Panellists: Prof. Martin Bichler (Technische Universitaet Muenchen), Walter Ganz (Fraunhofer Institute for Industrial Engineering IAO), Dr. Metka Stare (RESER), Prof. Bernd Stauss (Catholic University Eichstätt-Ingolstadt) and Ursula Zahn-Elliott (Federal Ministry of Education and Research)

 

 

 

Lunch

1:00-2:00 pm

 

 

Services Science – Focus Teaching

 

 

 

Teaching Services Science at Universities: Deficits and New Perspectives
Prof. Jos Lemmink, Professor of Marketing and Dean of the Faculty of Economics & Business Administration, Universiteit Maastricht Business School

2:00-2:30 pm

 

 

Open discussion

2:30-2:45 pm

 

 

Panel Discussion
Starting with short participant statements on the following issues:
> What are the current weaknesses of service education and training?
> Is there a need for independent Services Science education at universities?
> What topics should an academic Services Science education adress?
> How much sectoral and intersectoral content should Services Science include?
> What are the challenges of establishing Services Science at academic institutions?
> How can Services Science be anchored within the context of continuing academic education?
> Which role should business play in establishing Services Science as an academic discipline?

2:45-3:45 pm

Chair: Prof. Anton Meyer (Ludwig-Maximilians-University Munich)
Panellists: Prof. Klaus-Peter Fähnrich (University of Leipzig), Prof. Jos Lemmink (University of Maastricht), Markus Schwarz (AFSMI), Dr. Gerhard Heckelmann (ABB Automation GmbH)

 


Coffee break


3:45-4:15 pm

 

 

Services Science – Focus Collaboration

 

 

 

Services Science as a Field of Cooperation between Theory and Practice
Stefan Schaible, Head of CC, Public Services, Roland Berger Strategy Consultants

4:15-4:45 pm

 

 

Open discussion

4:45-5:00 pm

 

 

Panel Discussion
Starting with short participant statements on the following issues:
> What are the weaknesses of current collaborative efforts between universities and companies?
> What role do services play with regard to innovation and how is service innovation generated in business?
> What types of collaboration can achieve the best possible
   cooperation between academia and business?
> What kind of communication structure has to be established for the ideal transfer between science and business?
> How should cooperation between academia and business be institutionalized?

5:00-6:00 pm

Chair: Prof. Helmut Krcmar (Technische Universitaet Muenchen)
Panellists: Prof. Anders Gustafsson (Karlstad University), Stefan Schaible (Roland Berger Strategy Consultants), Uwe Hermann (Siemens AG), Matthias Hartmann (IBM Deutschland GmbH)

 

 

 

Conference Summary
Prof. Bernd Stauss, Chair of Services Management, Ingolstadt School of Management

6:00-6:15 pm

Speakers, Panel Dicussion Chairs, and Panellists:

>   Prof. Dr. Martin Bichler, Chair of Internet-based Information Systems (IBIS), Roland Berger & O2 Germany Chair, Department of Informatics, Technische Universitaet Muenchen.

>   Prof. Dr.-Ing. habil. Dipl.-Math. Klaus-Peter Fähnrich, Department Business-oriented Information Systems, Department of Computer Science, Faculty of Mathematics and Computer Science, University of Leipzig.

>   Walter Ganz M.A., Fraunhofer Institute for Industrial Engineering IAO.

>   Prof. Dr. Anders Gustafsson, Service Research Center, Karlstad University, Sweden.

>   Matthias Hartmann, IBM Deutschland GmbH, Business Consulting Services

>  Dr. Gerhard Heckelmann, Service, ABB Automation GmbH, ABB Group.

>   Uwe Hermann, Center for Knowledge Interchange, Siemens AG.

>   Prof. Dr. Helmut Krcmar, Chair for Information Systems, Department of Informatics, Technische Universitaet Muenchen.

>   Prof. Dr. Jos G.A.M. Lemmink, Universiteit Maastricht Business School, Faculty of Economics & Business Administration, Universiteit Maastricht, Netherlands.

>   Prof. Dr. Anton Meyer, Institute for Marketing, Munich School of Management, Ludwig-Maximilians-University Munich.

>   Prof. Dr. Max Ringlstetter, Chair of Organizational Theory and Human Resource Management, Ingolstadt School of Management, Catholic University Eichstätt-Ingolstadt.

>   Stefan Schaible, Roland Berger Strategy Consultants.

>   Markus Schwarz, AFSM International, The Association for Services Management International, German Chapter e.V.

>   Prof. Dr.-Ing. Dieter Spath, Institute for Human Factors and Technology Management IAT and Fraunhofer Institute for Industrial Engineering IAO.

>   James C. Spohrer, Ph.D., Almaden Services Research & Innovation Champion, Almaden Research Center, USA.

>   Dr. Metka Stare, Member and Secretary of the RESER Council (European Network for REsearch on SERvices), and Senior Research Fellow, Center for International Relations, University of Ljubljana, Slovenia.

>   Prof. Dr. Bernd Stauss, Chair of Services Management, Ingolstadt School of Management, Catholic University Eichstätt-Ingolstadt.

>   Dr.-Ing. Peter F. Tropschuh, AUDI General Services, AUDI AG.

>   Ursula Zahn-Elliott, Division 226: “Innovative Workspace Development and Services”, Federal Ministry of Education and Research.


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